Effective advertising for your business

Unfortunately we do not all have hundreds of thousands of pounds to spend on creating and broadcasting a TV advert, so when it comes to advertising for the small to medium businesses, they need to find the best way to invest their budget. Advertising on a small budget can be done and if you take […]

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Social Media in education

With the ever growing popularity of communication via social media such as Facebook, Twitter, Instagram and Snapchat to name but a few, it is becoming necessary to educate children about the appropriateness of and the pitfalls concerning the use of this media. Despite the regulations about the appropriate age for setting up accounts on these […]

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Understanding the Various Types of eCommerce Platform

Introduction Electronic commerce more commonly known as e-commerce or eCommerce, is the trading or facilitation of trading in products or accommodations utilising computer networks, such as the Internet or online convivial networks. An ecommerce platform draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data […]

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Public relations and social media

The job of a public relations company is to be the go between for a business and the press / public. They often write and publish press releases to go in the local papers, they may arrange for radio adverts or interviews and will often help a business make contacts within the media industry. Some […]

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Call to actions for your website

Having a website can be a great advertisement for you. It can be a way of showing people your products or services without them having to come in to a store or you visit them at their home or business premises. There are a number of different types of websites and all have a different […]

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