Having a website can be a great advertisement for you. It can be a way of showing people your products or services without them having to come in to a store or you visit them at their home or business premises.
There are a number of different types of websites and all have a different purposes. For example, and ecommerce website is designed to allow the visitor to make a purchase on the site. A brochure website is used to advertise products and services or give information, often the aim with a brochure website is to generate enquiries.
With all websites you should have call to actions, these will point the visitor is the right direction of what they need to do, for example it may say “call now on xxx” or possible “click here for a free sample”. Call to Action banners (CTA’s) are a great way to boost the interaction on your website.