Social media is a great marketing tool if used correctly and can quickly build up your brand. Many businesses use social media marketing across a wide range of industries and can often see an increase in their enquiries and sales either directly or indirectly.
If you do not currently have social media set up for your business then now is the time to do it. If you are a user of Facebook etc then you may find it easy to set up a business profile but otherwise, you may want to ask for the help of a social media expert. You need to make sure that you fill in as much information as possible on your profile such as opening times, website link, contact details and bio. You should also be sure to add high-quality images and possibly videos showcasing your products or services.
Once you have your main page set up you need to start to fill it with relevant information. It is important that you put posts on regularly that are not only relevant but also interesting for people to read. Try and keep your posts short but sweet and if you do have more to say then possibly refer them to a page on your website where they can read the full article.