Category: Blog
Some posts here look at the big picture of the future of digital marketing. Some posts cover things that make more sense on a micro, day-to-day level when executing digital marketing campaigns. There are posts considering website performance, content, and the ROI on a marketing budget, and other posts that answer the questions of business owners not certain of the return on their investment.
Good for passing time if you want to see ideas rather than a narrow focus on a particular channel.
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How to make money off your website or blog
Read the post: How to make money off your website or blogMaking money off a blog is not always easy. There are many steps you must take in order to start making money from your blog. You need to create a blog that is of interest to lots of people. The…
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How easy is your website for new users?
Read the post: How easy is your website for new users?With more and more of us having to use the internet on a daily basis to do work or shopping it is vital that websites are easy to navigate round and as user friendly as possible. Often the sites that…
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The importance of creating a visual before commencing programming
Read the post: The importance of creating a visual before commencing programmingIf you work within a web agency or are a freelance web designer and programmer then you need to ensure that you manage any website project correctly in order to deliver what the client wants, on time and within budget.…
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Branded literature and signage can help grow your business
Read the post: Branded literature and signage can help grow your businessIf you are self employed or have a relatively small business then you need to think of ways in which you can grow your business that doesn’t cost the earth. You need to try and ensure that you are utilising…
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How to market your website using social media
Read the post: How to market your website using social mediaMarketing is vital to any business and online marketing is becoming even more important due to the amount of people that search for products and services online. Social media is a way of connecting with people that you may not…
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Using video to enhance your website
Read the post: Using video to enhance your websiteIt is undeniable that video has become a regular feature on most successful websites but how important is it for your business website and what are the financial implications of choosing to use this media? The type of video that…
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Agreeing on the final design for a website with your client
Read the post: Agreeing on the final design for a website with your clientIf you work in or run a web design agency, then you will know that often one of the trickiest parts is agreeing the visuals with the client. Often the programmer, designer and client all have different opinions on how…
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Visits only matter if you can convert them into sales
Read the post: Visits only matter if you can convert them into salesTraffic to your website is very important, without any traffic your products or services would not be seen but it is very important to remember to check how well that traffic is converting. If you have a high number of…
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How affective is social media marketing to a business?
Read the post: How affective is social media marketing to a business?Social media can be a great marketing tool for some business but other businesses may find it harder to get any benefit from. The types of businesses that get the best results from social media marketing are often those that…
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PR for small businesses
Read the post: PR for small businessesSmall businesses have to work even harder to get a piece of the pie. They need to get their name heard and their products or services recognised. Some larger businesses have marketing departments or outsource to a marketing company to…
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How to grow your business
Read the post: How to grow your businessIf you are a business owner then you will probably want to see it grow and grow over the years. It can be tricky for new businesses to build themselves up and often you need to invest a good amount…
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Help with setting up a new business
Read the post: Help with setting up a new businessWhen setting up a new business there are many things to consider. Firstly you need to decide which type of business you are looking to set up. You should consider points such as how much time can you afford to…
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Setting up social media accounts for your business
Read the post: Setting up social media accounts for your businessSocial media is a great marketing tool if used correctly and can quickly build up your brand. Many businesses use social media marketing across a wide range of industries and can often see an increase in their enquiries and sales…